Etude de l'établissement de Caroll en Chine

caroll is a subsidiary of Vivarte Group since 1988. It has a lot of experience in its domain and is now, with no doubt, one of the ready-to-wear sector's greatest success stories. The brand has been known and appreciated by a great many women for over 40 years and is particularly known for its quality and style. With more than 70 of its 270 shops located outside of France, the caroll brand is also developing rapidly internationally. caroll's culture is based on a shared brand vision and shared enthusiasm buttressed by strong product identity. And what is very interested, especially in our case, is the high degree of adaptability to the market and an innovative brand / distributor concept. That will help the brand to establish in China. "Today at caroll, the purchasing manager, collection coordinator, product managers, designers and purchasers all take an increasingly horizontal approach to their specialties, each incorporating know-how from the other disciplines into their ongoing quest to create the most beautiful clothing possible and optimize customer service." Everywhere the brand caroll is established, the caroll network has the same ambition: to turn diversity of talent into a collective talent serving the development of the brand as a whole.