L'évolution du concept de "Halal" : certifications et possibilités marketing

Evolution of the halal concept: certifications and marketing possibilities (titre original) Hello from Kuala Lumpur, where the World halal Forum took place from May 12th to May 13th, bringing together the producers, processors, manufacturers, logistics provider, retailers and others, which actually constitute an industry in their own right: the halal industry. Indeed, it became obvious that there was a real need for a dedicated halal industry forum that represents the worldwide keen interest on the marketing concept of halal. This concept is presented as voued to a glorious destinity, and is more and more used is several commercial supports But let's back to the roots and let's define what the origin of halal concept is. In Arabic it simply means permissible or allowed. Opposite to it is haram, which means forbidden or not allowed to make meat halal or permissible, an animal or poultry has to be slaughtered in a ritual way known as Zibah. To make it readily comprehended halal is somewhat like Jewish kosher. Zibah require animals to be alive and healthy at the time of slaughter. The Zibah has to be done in by a razor sharp knife by a single swipe, to incur as less a pain as possible to the animal. The Muslim butcher recites tasmiya or shahada, which fulfils the requirement of dedication. And we can already note the issue of recitation of shahada. Any flowing blood of the carcass should be completely drained.