Le marché de l'aéronautique (2006)

Marketing & marques   |   Marketing produit   |   Étude de marché   |   27/02/2008   |   en   |   .doc   |   5 pages
Extrait du document : « This relates to the projects industrial but also marketing, commercial, management, innovating. It also makes it possible to show a multicultural image, which ...»

Extrait du sommaire : «Achieve profit stability within the global civil aerospace industry. Increase its market share. Align its global strategy with its global structure....»

Caroll et la Chine : est-ce que la Chine est un bon marché cible potentiel pour implanter une entreprise française telle que Caroll ?

Marketing & marques   |   Marketing mode   |   Étude de marché   |   03/08/2008   |   en   |   .doc   |   16 pages
Extrait du document : « A multicultural nation The official language in China is the Madarin Chinese ("putonghua difficulties in terms of customs and culture in the management of the ...»

Extrait du sommaire : «China. China More than a country, a continent . China A multicultural nation . ChinaTen years after Ding Xiaoping's death . The Chinese woman very modern and independent. Caroll. Positionning of the French brands in China. Caroll . The...»