The transformation of Hoechst into Aventis
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18 slides .ppt
document in english
management
case study
date published 06/03/2007
review : not yet assessed
level : Advanced
requested 26 times
SummaryTHE COMPANY
Hoechst was a chemical and pharmaceutical company founded in 1863
Hoechst internationalizes its production after WWII
AVENTIS
1999: Hoechst and Rhône-Poulenc decide to create a subsidiary company, Aventis
THE FUSION
1999 : Hoechst + Rhône-Poulenc = Aventis
THE MAN
Jürgen Dormann
How Dormann used evolution to achieve revolution ?
Which relations did Dormann develop within the company?
Which were the risks?
How to achieve permanent change without loosing the corporate identity of the company?
Table of Contents- The company
- Hoechst was a chemical and pharmaceutical company founded in 1863
- Hoechst internationalizes its production after WWII
- Aventis
- 1999: Hoechst and Rhône-Poulenc decide to create a subsidiary company, Aventis
- The fusion
- 1999 : Hoechst + Rhône-Poulenc = Aventis
- The man
- Jürgen Dormann
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